Fire them!

Don’t know about you but I’m fed up with people saying we need more time for businesses to get ready for the end the year when we will finally have left the EU and all its controls.  What have these business leaders been doing for the last four and half years?     

A writer to the Letters Page of the Daily Telegraph hit it on the head.   

“SIR – I am the CEO of a small-to-medium enterprise that trades almost entirely in Europe.  A hard Brexit holds no fears for us.  Indeed, our market share in Europe continues to expand month by month.  So I was astounded by the insipid helplessness of other CEOs (“What would a no-deal Brexit mean for business?”, telegraph.co.uk, December 11).    

Here’s my advice to shareholders. 

Fire your CEO and the board if they haven’t already configured the business for a hard Brexit.    

Fire them if they only offer products and services that are so unremarkable that they can’t withstand ordinary World Trade Organisation tariffs.   

Fire them if they haven’t already developed plans for new markets and found new and better sources of materials to import.   

Fire them if they can’t run a business except in a heavily protected market.    

Fire them for still whinging four years after the vote to leave the EU.”   

I couldn’t agree with John Palmer of Cheltenham, Gloucestershire more.   

Are businesses ready to leave the European Union?   You bet they are.   To see an example of a sensible company, have a look at what I wrote about one last year on Monday 12^th of August 2019.